SPECIAL
12 years and counting
In February 2014, Indieformer was born.
It started with two guys in uni, a passion for indie gems, and a YouTube channel.
This was our very first video. (Disclaimer: Please excuse the 2014-era cringe.)
Over the last 12 years, Indieformer has evolved, hibernated, and eventually found its true soul as this newsletter. It was the best pivot I ever made. Since then, the growth has been wild:
Growing the team: Clem joined the mission (fellow indie nerd) to help make this sustainable.
The Jams: We’ve run two Patch Notes game jams with our second wrap-up coming in a few days.
The Tech: We hit the one-year mark for Waypoint, our curated calendar platform.
Then, we did something "stupid": We decided to publish a game.
It’s stupid only because Indieformer doesn’t generate "big publisher" dollars yet. We both work full-time, so this "side project" eats about 40 hours a week, each. You do the math on those sleep cycles. 😅
But we are 110% behind Feed the Scorchpot. Publishing is hard, humbling work, but it’s the ultimate way to live our mission: Search less, play more.
The Update
Our standard issues aren't going anywhere. But as publishers, we have a responsibility to our developers and to you. We won't shove it down your throats, but we will tell you when there’s something worth saying.
Today, there are two things worth saying:
1. The Demo for Feed the Scorchpot is Live. Go break it.
Our dragon-medieval-dice-rolling-roguelike-stew is ready for you. It’s got talking dragons, cursed ingredients, and high stakes.
Tell us what’s busted. Tell us what slaps. Your feedback right now determines what the final release looks like.
2. Kickstarter is Brewing
We’re teaming up with the experts at ICO Partners to make sure this launch is a success. We want to blow the lid off this thing. Follow the Pre-launch Page Here.
How you can help:
Play the hell out of it.
Leave us a Steam review (even a one-liner is gold).
That’s it. That’s the ask! You’ve already done so much by just being here—we just need one more stir of the pot.
Thanks for riding with us for 12 years (to the few that have). We’re just getting started.
Always Indieformer,
Josh & Clem
If you want to know more about the story, join the discord and ask us directly.
Thanks for reading — and if you ever want to chat games, marketing, or the weirdness of the indie grind, we’re always lurking on Threads, BlueSky and X. Come say hi.
We’ve also put together a few free guides to help indie devs get their projects in front of the right people. You can view them anytime: Steam Marketing Guide, Press Kit Guide.
